Telling great stories is at the heart of what WWE do, according to Triple H.
As WWE’s Head of Creative, Paul ‘Triple H’ Levesque often bears the brunt of criticism from the WWE Universe when a storyline or result does not go as fans hope, but he also receives his share of praise when the company is seen to be thriving.
Appearing on the All-In Podcast, Levesque discussed the creative writing process and explained that WWE’s primary goal is to tell compelling stories, a priority that outweighs a focus on in-ring action.
“We tell stories. I’m less — and people within our business sometimes take this wrong — but we don’t write the shows based on ‘that’ll be a great match.’ We write it on the stories that we can create. The protagonist, the antagonist, how does that work with each other. Telling stories that can resonate with people that maybe they’ve experienced in their real life, some type of fantastical version of that. — There are months of planning that go into stuff. We’re looking now at WrestleMania in Vegas in April, and what those matches are going to be and how we want to get there. What is the storyline arc that takes us there over time? I would say we’re much more akin to the Marvel universe, where you’re planning out long-term where the movies fit and how they go with all the characters, than we are direct MMA. At the end of the day, direct MMA or UFC is, you’re booking matches and the interest is, ‘That guy’s really good, he’s really good, I’m not sure who’s going to win — let’s put them together.’ When you get the right personalities involved, then it explodes.”
-Triple H
Triple H has hinted at a “new landscape in WWE” beginning tonight on Monday Night RAW, although what he is referring to specifically remains unclear.
Elsewhere during the interview, Levesque praised US President Donald Trump for his charisma. You can read more about that here.
Levesque additionally noted that he was surprised by how many people at the White House are fans of WWE. You can read more about that here.
As always, we’ll aim to provide any further updates on Triple H’s backstage presence in WWE as soon as we hear more.
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